82 inquiries in a month

Domino Trappen & Deuren is a Belgian company specialising in staircases and interior doors, serving homeowners who are renovating or building and want quality craftsmanship with a local, personal approach. Like many businesses in their sector, they had a strong product and a solid reputation in their region, but their client acquisition relied heavily on word-of-mouth and existing relationships rather than a structured, repeatable system.

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We built and managed a Meta ads acquisition system designed to generate consistent inbound demand from homeowners in their target area who were actively in the market for stairs or doors. The creative strategy focused on the visual appeal and quality of their work, combined with messaging that addressed the typical concerns of their ideal client: reliability, craftsmanship, and getting a fair quote from someone local who knows the work.

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Within the first month of the campaign, the system generated 82 inbound inquiries. These were not passive form fills from people casually browsing. The intake process was built to filter for homeowners with a concrete project and a realistic timeline, so the leads entering the pipeline had genuine buying intent.

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Over the six months we worked together, the campaign continued to generate consistent inbound interest from their target market in Belgium. The volume of inquiries gave the business a steady flow of opportunities to convert, with appointments booked throughout the campaign period.

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